At Hellbender Outfitters, we build more than rods — we build tools for memories. Each rod is crafted by hand right here in the heart of Elizabethton, TN, surrounded by the same Appalachian waters that inspire our work. Every wrap, guide, and finish is done with purpose, care, and a little local grit — the way it should be.

Every Hellbender Outfitters rod starts as an idea — a vision of how a perfect day on the water should feel. From selecting premium blanks and components to the final polish, we obsess over every detail.
No mass production. No shortcuts. Just quality craftsmanship and passion for fishing.

Each rod is:

Custom-built to your style – spinning, casting, or fly.

Balanced and tuned for your preferred species and technique.

Individually inspected to ensure flawless performance and durability.

We don’t just build rods — we build heirlooms meant to be fished hard and passed down.

Local Hands. Local Waters. Local Pride.

Our shop sits just minutes from the legendary Watauga and Doe Rivers — waters that demand respect and reward patience. That same spirit runs through every Hellbender rod.

We’re proud to say that every rod is built start to finish right here in East Tennessee, supporting local anglers, craftsmen, and the fishing community we love.

When you buy from Hellbender Outfitters, you’re not just getting a rod — you’re supporting small-town craftsmanship and the Appalachian fishing tradition.

We don’t just build new rods — we also repair, refinish, and tune your old favorites. From guide replacements to full restorations, we treat every rod like it’s our own.

Bring it by the shop, tell us your story, and we’ll make it right.